Who We Are

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PARC is a values-driven company, owning and operating family entertainment attractions across the United States, and offering development, management and consulting services to third-party private and governmental owners of entertainment venues. PARC has long supported children and families in the communities we serve through volunteerism and charitable giving. Today, those efforts are led by the PARC Foundation. As the charitable arm of PARC, PARC Foundation works to fulfill its mission of strengthening children and positively impacting communities by supporting the efforts of intermediary organizations that directly relate to the mission of the Foundation. At PARC Foundation, we know that …
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PARC was formed to selectively acquire and operate entertainment facilities and parks; it was organized around the operating philosophy and business model initially established by the management team during the development of Alfa SmartParks, Inc., which became the tenth largest theme and water park operator in the world. Acquisitions began in 2007, and today, PARC operates the NASCAR SpeedPark in Sevierville, Tenn. It also offers management and consulting services to third-party private and governmental owners of entertainment venues including: parks, attractions, stadiums, arenas, theaters, museums, amphitheaters and entertainment centers.

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